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To increase sales of the American Tobacco Companys Lucky Strike cigarettes, Bernays created a campaign that suggested Luckies helped keep smokers from gaining weightfor example, Avoid that Future Shadow and To keep a slender figure, reach for Lucky instead of a sweet. The campaign was successful, even though it was still considered risque for women to smoke in public

Systematic review and meta-analysis of the impact of depression on subsequent smoking cessation in patients with coronary heart disease: 1990 to 2013

Agency for Toxic Substances & Disease Registry

She never found smoking to be odd, but she also didnt like smoking herself