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By heating tobacco, IQOS produces a tobacco vapor, which is significantly better than the cigarette smoke, has a less intense smell and gets dissolved easily

Prof Peter Hajek, director of the Health and Lifestyle Research Unit at Queen Mary University of London, said false beliefs about vapes discouraged smokers from making the switch and closed the door to a relatively easy way out of the deadly habit

In the last 10 years, there have been multiple product recalls because of the risk of explosions

The narrative may have shifted from the silver screen to the smartphone, but the implications for public health and cancer prevention remain pressing